You may select from the dozens of testimonials that follow. Many more testimonials from participants of our Virtual Workshop Series are at: Leadership Communication®: How to Communicate with Emotional Intelligence for Powerful Leadership. Scroll down to the yellow highlighted text.


Bill Murray’s Executive Coaching helped me to become more self-aware and get a speech problem more under control.  The problem was detracting from my presentations at meetings.  After the coaching, my boss told me that I have improved.  He has noticed a positive difference in my self-presentation in groups.

One of my key goals for the coaching was to increase my self-confidence.  Bill suggested he coach me in some leadership approaches so that I might increase my competence a bit and thereby increase my self-confidence.  This worked.  My leadership skills went up as I learned some good nuggets of leadership that built on things I already knew.  Using Bill’s Self-Study Course, I also taught myself some leadership tools.  Then Bill helped me implement them.  I was able to immediately apply leadership nuggets and tools to current problems.

For example, I liked a Self-Study Course chart of Bill’s on how to be assertive.  In the left hand column are descriptions of “avoiding.”  The middle column describes “asserting.”  And the right hand column describes being too “aggressive.”  I was quickly able to meet with a direct report and go over the chart with him.  I showed him how his behavior was usually in the too aggressive column.  This was having bad consequences which I pointed out.  I urged him to start moving his behavior into the assertive column.  The clarity of the chart made it easy to offer this suggestion to him.  He seemed appreciative, and I shall follow up to urge him on.  This chart is easy to use and fits well with performance management sessions like this.

In short, Bill’s coaching was practical and to the point of my desire to improve my leadership skills.

Dan Barrett, VP, IMG College



Hear Diana Collazo’s Audio Recording


As a senior manager in a medium sized nonprofit, I have found that my participation in Bill Murray’s virtual workshop series has provided me with new insights and skills for navigating the emotional landscape of the workplace. Thus I am more skilled at finding opportunities to create greater productivity, stronger professional relationships and increased job satisfaction for myself and my co-workers.

The course includes techniques for raising awareness of the role emotions play in the workplace and teaches a fact and value based approach that uses empathy and forethought to reach win-win solutions to workplace problems. I particularly like that course participants are given the opportunity to practice the new techniques with each other during the workshops, as I find this helps me start more comfortably down the path of using them in my workplace.

Thomas A. Harris, Chief of Staff/General Counsel, State Employees Association of North Carolina, Inc.


Dear Bill,
re: Executive Coaching

Thank you for your support, wisdom and help the past 18 months in my quest to improve my career and pattern for running my life. I really have come to appreciate your ability to listen deeply to my issues and encourage me at the same time. My wife and I were really stimulated and challenged by your classes in Coaching Skills and are already putting our new skills to good use. I would be happy to be a reference for you in the future and would encourage anyone thinking of getting some coaching to give you a try.

Matt Meinel
(formerly Managing Director, Information Technology at UBS, a leading global bank)


One session on coaching skills from Bill’s Virtual Workshop Series got me to make some changes in how I help those I supervise deal with problems they encounter. I have switched from focusing on trying to offer advice and possible solutions, to facilitating the person to figure out for themselves the best solutions and behaviors.

Soon after the session with Bill I applied this approach in coaching a supervisor who was having a very difficult challenge. Staying focused on helping the supervisor name the difficulty he was experiencing, identifying what would help improve the situation, and supporting him to take the steps he outlined had very positive effects. The supervisor felt empowered as he experienced his inner wisdom and strength, I felt new found freedom, and the situation was resolved in a very fruitful way.

This coaching approach fits with my spirituality of seeking to call out the gifts of people. I recommend Bill’s program on emotional intelligence for anyone who wants to gain new tools to improve their leadership skills.

Susan Mitchell, Executive Director for Portland L’ Arche


For the last 2 years, I have been blessed to receive pro bono Executive Coaching from Bill Murray of Eagle Alliance Executive Coaching, and I write to recommend Bill’s services to you and/or your company or organization.

Bill is a great source of support in my leadership of Urban Ministries as Executive Director. I have worked with Bill to improve my conflict resolution and facilitation skills. He helps me sort out my priorities and focus on what is most important. As a sounding board, he clarifies my thinking and coaches me to create new strategies for dealing with our 30 staff people.

I most appreciate Bill’s commitment to and expertise with communication. Using the communication model championed by Marshall Rosenberg, Bill facilitates my own growth in being able to identify another person’s needs as well as my own and to develop strategies that address both our needs. I am finding this communication model to be extremely valuable for my personal and professional life. In addition to his Executive Coaching, Bill has also trained our Urban Ministries staff in interpersonal skills to improve the effectiveness of their working relationships. Bill also leads team building and conflict resolution programs for other organizations, and offers teleconferencing workshops and coaching for distance learning situations. Bill has over 25 years of experience of coaching and leadership development experience. If you desire to improve your organization and your own leadership abilities, I encourage you to contact Bill Murray at Eagle Alliance at 919-419-9460.

Lloyd Schmeidler, Executive Director


Bill Murray’s telephone training in Emotional Intelligence for leaders has been extremely useful to me. My world, as with anyone else in modern business, requires more and more working in short-lived teams of strangers. The team is only effective when everyone is able to understand what we each really mean. Bill’s EI training has given me useful tools to accelerate getting teams delivering results faster and better.
Graham Boyd, Section Head, Global Packaging Development Brussels, Procter and Gamble


I found the virtual workshops on Leadership Communication and emotional intelligence a convenient way to connect with other professionals in a safe and positive environment, to polish skills and learn better ways to get the message across. Once the meetings got into my calendar, I just dialed in and enjoyed. The diversity of participants in the workshop provided a great forum for experimenting with an idea or skill that I could then apply in my work or personal setting. Constructive feedback along with a chance to practice new options has resulted in an improvement in my personal communication skill. I use skills gained in audit situations, to try for a clearer and better focused communication process.

Patti Owen
Manager, Glaxo-Smith-Kline


It is my privilege to share my experience and steps that I have taken in my work with Bill Murray. I sought his executive coaching assistance in order to develop in the area of emotional intelligence and team building within my staff.

This experience has led to is an emotional shift that impacts my function at core levels. I made emotional and physical progress which is dramatized in the following old and new emotional and physical states. This journey has moved me from:

-Confusion to focus,
-Frustration to control,
-Reactionary behavior to setting the tone,
-Being challenged by ambiguity to playing with it,
-Doubt to visualizing positive expectations,
-Being blocked by fear to walking through it,
-Being resistant to hearing messages that are uncomfortable to me, to greater openness
to perspectives that are different from my own.
-A poor and exhausted physiology to improved health with vitality and energy.
-Personal embarrassment to confidence about myself and contribution.
-Concern about my future to maximizing my outcome

This journey has also been enhanced by one-on-one work with Bill and other formative experiences which have led to emotional and psychological fitness. I further developed my effectiveness by participating in Virtual Workshops with the Bill in a group context and practicing my listening skills.

I affirm Bill’s executive coaching process without reservation and would commend him to anyone seeking to develop their executive skills and emotional intelligence.

Larry D. Pickens, Church denominational executive


1. What have you liked about this Leadership Communication training program?
We have people from very different backgrounds/countries (for example, I’m from Puerto Rico) who bring different perspectives to every topic. Also we spend much time practicing skills. We get to do role playing and discuss cases.

2. What has made you stay on this program so long?
It has been very interesting and in every session we learn something new and improve communication skills. It is very dynamic and flexible. You get to express your personal concerns and practice skills.

3. How has it helped you on the job? Any specific story?
It has helped me to better communicate what is important. I ask others what they want, explain what I want and look for alternative win/wins. Recently I communicated with a co worker about a report we both used and the importance of accuracy. Absence of accuracy would lead to higher costs to the operation. Clear communication convinced him the importance of what I needed. Knowing what is important is a crucial part of the program. Bill calls it “Strategic Thinking”.


Diana M. Collazo
Corporate Professional


I had the tremendous benefit of Bill Murray’s executive coaching for over a year as senior vice president of a subsidiary of SunTrust Bank, the nation’s ninth largest bank. I was introduced to Bill’s thinking on servant leadership at a “Serving From Within” seminar Bill hosted at a retreat center. I was impressed by his blend of management technique and spiritual formation in teaching leadership.


Much of leadership, I have become convinced, is the ability to see clearly. One must see clearly what is happening in the organization and must also be able to foresee what is likely to happen in the organization as a result of current actions. Bill’s coaching was very effective in helping me remove blinders that restricted my vision. We started by broadening the feedback channels from the people who worked with and for me by using various tools that Bill is adept at teaching and using. As we progressed, we began to identify particular personality differences and interpersonal issues that kept me from seeing beyond my own perspective and clouded my vision.

Bill is a master at the Meyers-Briggs personality profiles and other personality typing tools, and I found these to be an extraordinarily rich deposit from which to mine new insights into how I reacted and others reacted based on our personality preferences, and not necessarily in the interest of teamwork or organizational goals. As we continued in the process of wiping the lenses clear, we explored together where as a leader and as a person I had tendencies toward addictions or compulsions, whether to control, or to please others, or to the work itself, that needed to be addressed in order to keep the vision clear.

Bill sometimes teams with his wife Kathy, who is an expert in the field of psychology. In working with Bill and Kathy I came to understand how personal and organizational compulsions can take on addiction-like qualities that need to be understood and transformed into healthy behaviors before there can be healthy leadership.

Finally, Bill’s coaching is thoroughly infused with his deep conviction that there is a God of the universe, that the universe is not hostile and can be trusted, and that part of leadership is entering into the flow of the movement of this beneficent God of the universe. To the extent one desires it, Bill is highly skilled in the areas of discernment and the spiritual disciplines aimed at engaging this aspect of leadership. I unreservedly recommend Bill’s coaching for any leader desiring to reach his or her highest potential and for any organization desiring to be a healthy, positive workplace in which people can flourish and do amazing things.

Mark Springfield

Bill Murray acted as my executive coach for a year. He provided business and spiritual advice and support, which was very valuable in a period of tremendous growth and transition in the life of Regency. Bill never told me what to do; he always offered great ideas and approaches to help me make the best decisions and take the best approach in difficult work environments.


I would recommend Bill to anyone seeking a talented professional to assist in development and support of an executive or a management team.

Robert L. Settles, CPA
Executive Vice President & Chief Financial Officer
The Regency Housing Group

Coaching was an eye-opening experience for me. When I began being coached, I had a very specific goal in mind. I never thought working toward that goal would take me on the journey it did. But the results have been well worth it. I am more confident and assertive about my business decisions, I openly express my opinions in business meetings, and I am now sought after for my counsel and advice on projects. My leadership skills are far better, and the value I add to my organization is being recognized.


The tools Bill and Kathy taught me through coaching, are tools I can use for the rest of my life in both professional and personal endeavors. I recommend coaching to anyone with a desire to jump start professional or personal development.

Patricia Elwell
A Marketing Communications Manager
Houston, Texas



I needed to stand up for myself.  As a contractor, last year my client had me work for another agency, got paid by that agency and never shared the payment with me.  I fumed but said nothing.  Bill pointed out that my client would take me for granted.

Soon that exact thing happened.  My client told me publicly during a staff meeting that I must again to do this extra work for no extra pay.  I decided to use my new skills from Bill’s coaching and be assertive.  Privately, I told him that I would only accept extra work if I got extra pay.  Otherwise, we should keep to my contract.  The result was that he backed down and agreed to pay me extra.  I told Bill’s coaching group, and they congratulated me on my new assertiveness.

A consultant

I am the founder and President of a large non-profit organization. Eagle Alliance Executive Coaching is currently coaching me and has been for about a year and a half. I recommend their Executive Coaching and Executive Team Coaching highly.


I have used Eagle Alliance Executive Coaching’s Performance Enhancement for Pairs Program for me with each of my staff. These sessions have paid off in terms of our management group ironing out problems and communicating better with me and each other.

They have helped me to become more aware of my leadership style by teaching me about DISC styles. I have also learned about the work styles of each of my staff and how to communicate better with them. Knowing that I need to approach people differently to be able to connect with them has proved valuable.

In my individual Executive Coaching, I have altered some of my work behaviors to reach my own goals better. I use them as a sounding board so that I can clarify my thinking and be more objective. I like to run things by them just to sort them out. I know they have no turf to defend and no axe to grind so I can talk freely. Sometimes I just get things off my chest with them. After clarifying my thinking this way, I make better decisions.

Kevin McDonald
Executive Director

I came to Bill because I hoped that coaching might help me get a promotion. I had become concerned that I might not get a promotion. I was already at the top of my division as the CEO with 500 people under me. I am in a very large company and it would be hard to make it up to the next rung in the ladder, since the bottleneck gets small at this point in the hierarchy.


Bill and I talked about the organizational culture in my company, and how I fit and don’t fit. Through assessment instruments, we took a close at my leadership style. We noted how my leadership style is not fully respected in my organizational culture. What could I do about that?

We looked at my war stories, my ups and downs. What had I done well and gotten praise for? What had not gone so well? What did people perceive as my soft spots? We noted some new ways that I might behave better which I started doing. This was primarily to improve others’ perceptions of my effectiveness. I really thought I was quite effective as I am. But my organizational culture doesn’t respect all types of approaches and my approach is minimized in some eyes. So I started to learn new ways to do things.

I also started to ask questions of people I trust higher up in the company to see how they viewed me, and got encouraging feedback. I started to feel better about myself. I realized that I have a lot to offer, even if some people don’t perceive that fully.

I started speaking up for myself more and asked for new assignments. When I got more responsibility, I was very excited about it. I expect to get the full promotion soon.
I intend to keep getting coaching from Bill for the rest of my career. His coaching helps me to stay on my toes, build on successes, and reach for my potential.

Glen, An Executive

“Bill’s style and expertise combined to produce a wonderful product for me in both a deeper understanding of myself and of my relationships, comfortable and strained, with those I come in contact with each day. He is an excellent coach and, more importantly, has continued his walk with me beyond the contract phase. I value both his judgment and his friendship.”


Bill Wrenn, Missioner for Congregational Development, The Episcopal Diocese of NC

I looked over the last ten years of my career and realized that things were going down hill. I get into a good job but after a year or so my relationships deteriorate and I end up getting fired. I could see that this was a pattern. But I didn’t know what to do about it. I wasn’t even sure why it was happening or what I was doing wrong.


I hired Bill and Kathy to help me stop this pattern. I realized that they couldn’t do this for me, it was something I would have to learn to do for myself, but they were a great help. We did an assessment of me using test instruments like the DISC. We looked at stories of what had gone wrong and what sometimes goes right. They helped me slow down and take a long look at what I am doing. I realize I need to be aware of when I am putting people off.

I realized that stress management is part of the solution. When I get too high on my own perception of stress, I get into behaviors that get me in trouble such as being too demanding and controlling. I am learning how to manage my stress better and manage my perceptions of stress better so that I can keep behavior more on an even keel. When I am poised and centered I come off fine and I perform effectively. It’s under stress when things go wrong.

Through my coaching with Bill and Kathy, things are starting to shift. I believe I am doing better and that I am improving. I have more patience and spend more time tuning into other people. In other ways too, I am getting better rapport. I still have much to learn and I intend to keep on with their coaching. They are very helpful. They build up my self-esteem, my hope and my motivation. And they help me become more self aware so that I can make corrections and change behaviors.

An Executive

Bill helped me understand what was going wrong with my boss. He taught me the Myers-Briggs and we guessed the Myers-Briggs style of my boss. Then we could see, based on the Myers-Briggs what was going wrong. We could see how I was rubbing my boss wrong. And how my boss was rubbing me wrong.


Bill urged me to have a discussion with my boss and to bring things out into the open. I was hesitant about this. So we role played it and I practiced exactly what I would want to say and how I would want to introduce my case. This role playing helped me improve my courage and self-confidence.

Finally I scheduled the meeting with my boss and pulled it off just fine. My relationship improved and I was very grateful for the coaching.

A Manager

My boss complained that I don’t speak up enough in meetings. I have a lot to offer but it’s not coming out at the right times. I searched the Internet and found Eagle Alliance. I convinced my boss to hire them for me, for coaching over the phone and internet.


Through Bill and Kathy’s coaching, my self-esteem is growing and I am learning new ways to behave. I am asserting myself more and speaking up more.

Bill and Kathy walked me through all sorts of behavioral change techniques. They helped me see that I really do have a lot to offer. I have experience outside of this company and industry. I have a fresh point of view. This improved my self-esteem. They helped me see that there are many times when I do speak up appropriately. What makes those situations different? How do I pull that off? They helped me build on successes in order to increase the amount of times I contribute.

They helped me look at the origins of my problem. How I developed the trait of not speaking up. They recommended I read books on Adult Children of Alcoholics. These books showed me that people who grew up in my kind of family– while not an alcoholic family, a dysfunctional one nonetheless–tend to have my kind of problems. We go around walking on eggshells, hyper-vigilant, sort of afraid of what people will think about us. This discussion with them freed me up. I realized that lots of people have my kind of problem when they come from my sort of background.

I realize that my shyness even applies to my relationship with my significant other. I need to speak up there more too and we talked about how I could relate better with him also. This was very refreshing.

And we are using many other behavioral change techniques. They are working. I can see new problems that I can attack with these approaches. I look forward to growing professionally and personally with Bill and Kathy’s help for a long time.

A Professional

I called Eagle Alliance because I saw on their web site that they coach business partners and also do relationship coaching. I wanted help on both sides because my business partner is my husband. I had problems in my partner relationship with him and also in my at-home relationship.


As I had hoped, Bill and Kathy formed an excellent husband and wife team to help me with both issues at the same time. At first we concentrated on workplace issues. I described our company’s history, how my husband had founded it as a professional services firm about 10 years ago. I am also a professional in the same field. I married him and joined his firm in one move.

I asked for help in becoming a better leader of our 16 professional staff. Bill coached me using a tool called the DISC. I saw how my leadership style did not go well with certain staff members. I saw how I could approach them better. Bill and I noticed how hard it is for me to motivate them. After much discussion of this problem, Bill pointed out that it is mainly what he called a structural problem. It needs to be solved by an organizational shift. I needed to be more assertive with my husband partner to get more clout with my staff. In their eyes, he, as the founder had most of the real power. They could afford to downplay their efforts with me and maximize their efforts for his requests. I got more clarity about how I stood under his shadow.

I began discussing the work problem with my husband and as I did, our marriage problems came more into focus. Bill and Kathy helped me sort out issues on the home front too.

Finally, after many coaching sessions, I made some major shifts in my work and home situations and freed myself from some difficulties. Now I am creating some new opportunities for myself in new situations. Bill and Kathy were supportive throughout the process. Also I learned a lot about myself and what I need to be happy and successful. I am taking this learning forward into my new situations.

A Business Owner

One thing I like about Eagle Alliance is that they are available at almost any time. I know I can call them without a prior arrangement for a talk.


For example, one time I was so angry with my boss that I was ready to tell him off and quit. I promptly called Bill and had a talk with him and calmed down. I knew that telling my boss off wasn’t my usual style and that it wouldn’t go over well. But I needed somebody to talk with right then just to cool off. Bill helped me think more clearly and we developed a strategy of just what I would say to my boss, but of course I waited for another time when I could do this in a more positive way. Thanks, Bill for being available in between scheduled sessions and knowing how to jump in and help.

I also like to call on the spot right after a big success. Then we celebrate together. That seems uplifting to me and Bill likes it too. As a coach, Bill is more like a companion than an expert. He walks along beside me and I love that.

Lisa B., A Professional

I am an executive who came to Eagle Alliance for Executive Coaching with this problem: My story was that I had transferred into a new division of a large company with the expectation of being in the Senior Executive Group. To my dismay, I found that I had the title, but not the privilege of being in on the major decisions. I felt excluded from the small inner circle of senior executives that made the really big decisions. My problem story was one of not belonging. I hoped for a quick fix, as almost everyone does in our culture. However, I talked with the President and others and began to doubt that my hopes would be fulfilled of joining the inner circle. Although Bill couldn’t give me a fish in the form of a quick solution, he did teach me how to fish by helping me to see myself in a new way, as an internal consultant.


Bill encouraged me to embrace the Serenity Prayer: God help me to have the serenity to accept the things I cannot change, the courage to change the things I can, and the wisdom to know the difference.” I developed the serenity to dismantle the problem story about being excluded and developed more courage to change the things that I could.

I made my own staff bailiwick into a place where I demonstrated a high level of competence. I developed a new story of seeing myself as a high-powered internal consultant, rather than an executive who didn’t belong. I fanned the flames of the new story by realizing that the division’s President valued my services very much. Together, Bill and I noted two occasions where the President praised me highly for my staff work.

As I began to live into the new story of a high-powered internal consultant, my self-image and self-esteem flourished. I was proud of my accomplishments. The financial payoff was that I thought I could possibly proceed in this manner until retirement, which would give me a very handsome retirement package.

An Executive in a large company

I came in for coaching feeling depressed, and after long term, in-depth coaching, I not only got over my depression but got highly energized. I renewed my friendships and family relationships. I went back to church. I quit a long standing job and found a better one.


It all started when my father died and shortly after that my grandmother died, my two most favorite people in the world. We had all gathered around their bed, family members and friends, and prayed first for my father, then for my grandmother. But it didn’t help. Why didn’t God listen to our prayers? I didn’t realize it, but I was angry at God at the time. And I couldn’t express my anger. I didn’t think you could do that with God. This was what underlay my depression it turned out. Slowly Bill taught me a whole new way to pray and to be frank with God. I expressed my anger and during prayer got new images of what God really meant for me and my life. My depression lifted and my enthusiasm for life became greater than ever.

My faith feels much stronger and renewed. I had become angry at the church also because some people seemed to be holier in regard to some personal problems that I had, so I quit the church and that was partly because I was angry with God. After Bill’s spiritual coaching and my renewed prayer life, I found that I wanted to return to church and found a new church where I fit much better.

In short, my whole life has been rejuvenated through Bill’s coaching.

A Professional

A story about William Murray’s coaching in a hospital:


Prior to my becoming a full time self-employed Executive Coach, I was the leadership development trainer and coach for executives and managers and the ombudsperson at United Hospital Medical Center. One day, a woman cleaner came into my office with a complaint. Through a Spanish speaking interpreter, the woman explained that she had been cleaning a patient’s room when her supervisor stopped and angrily demanded that she empty her cleaning cart. The woman was quite surprised and said, “No, I won’t. Why should I do that?” Without explaining the reason for the request, the supervisor insisted that she dump all the cart’s contents on the spot.

When the cleaning woman persisted in refusing, the supervisor became convinced that there was contraband on the cart, and went off to find the number two person in the department. Both of them proceeded to empty the cart. The cleaning woman was incensed, first, because it became to her apparent that they thought she had stolen something and she had not, and, secondly, her humiliation was happening in front of the whole nursing ward.

After she told me the story, I asked the department head, a retired army colonel who believed in doing things by the book, to come to my office. When he arrived, the cleaning woman repeated her story to him. He immediately called in the two supervisors who told the story from their point of view .

I said to the woman, “What do you want to happen now?” She replied, “I’ve been falsely accused and injured in this situation and I demand an apology!” The department head responded vehemently, “No such thing! We have a right to search any cart, anywhere, anytime we want! The cart is our property. We’ll search whenever we want.”

The cleaning woman became hysterically angry and started shouting. Her reaction was the exact opposite way to respond to this retired army colonel. He banged his fist on the table. “I won’t put up with this kind of thing! It’s our property, we will do what we blank blank want with it!”

I took him aside and said, “I believe that your policy may be correct but the implementation here might be a little off. Please cool down and consider taking a more conciliatory course here.” I added, “What would happen if you applied the idea of servant leadership, which we have talked about in my workshop and afterwards, really caring about the other person’s well being? What would that mean for you now?”

After pausing to think, the ex-Colonel said to the woman, “You do have a point here. I’m going to give you an apology. On behalf of my supervisors, I apologize for the fact that they examined your cart in public. They really shouldn’t have done that. They should have taken it off to a back hallway somewhere and not embarrassed you.”

I turned to the woman and said, “Are you satisfied now? You have a public apology.” And she said, “No, I’m not satisfied! I’m still seen as a potential thief up in the nursing ward!” The department head said, “You’re exactly right. As soon as this meeting’s over, all of us will march up there, and we will ask for a meeting with all the nursing staff and tell them all that you were falsely accused. And that we apologize greatly for the embarrassment caused you.” At this point, the cleaning woman broke into a smile.

I called the department head later to see what he thought about the whole incident. He said, “I’m usually more inclined to use the military model of leadership and do it by the book. Following your lead, I went away from that and did something more in line with servant leadership. The consequence is that this woman is still smiling and she has been cleaning rooms at a faster clip and is a good influence in the wards.”

This experience and others like it helped me understand the ups and downs of supervisors, managers, and leaders as well as the ordinary rank and file in a hospital and provided the impetus for me to go into coaching full time. I can’t think of a better way for me to contribute to the quality of peoples’ work life than through coaching.

By William Murray

Developing Your Career

I was summarily fired from my job as a CEO. The company hired Bill to help me get a new job.


Bill helped me look at my entire work history to identify my success stories and my key skills. We wrote those up on a resume and we practiced them for job interviews. Bill helped me plan my whole job campaign and to write letters and make telephone calls. Working with Bill helped me go from being down in the dumps to high on self-confidence.

Thanks to Bill, in a short time I found a new, better paying job with more responsibility in my same field.

An Executive

I came in for coaching because I was fed up with my executive career and didn’t have a clue how to find a new one. I had been in the hospital business all my life starting as a college kid until my current age of mid 40″s. I had risen up through the ranks to become the CEO of a hospital. I was tired of the hospital industry. I knew it inside out. I knew exactly what to do. I was a top performer and I didn’t want the next promotion to a bigger hospital. What should I do? How could I find something new when this is the only kind of work I had ever known?


Bill showed me the way. He helped me do a thorough assessment of all my assets. We looked closely at all my accomplishments to see what my skills are and we looked at how those skills might apply to other industries. But we also looked at my interests and my values to see what I liked to do and what I find worthwhile to do, so that in my new career I could be happier. We dug deeply into my personality dynamics by looking at the Myers-Briggs and the DISC Test instruments. We looked at what industries and type of work might fit my personality style.

With all this assessment work, I really got to know myself better. I realized that my real love was computer work. I decided to find or create a new career in the field of computers. I began to beat the bushes for new jobs.

A job offer came in to do sales of software used by hospitals. It seemed like an exciting possibility and I was ready to go. But Bill cautioned me that this might not be such a good fit. Slowly I began to realize that I probably wouldn’t like sales work, even though it was with computer software. What I really wanted to do was to help people to use their computers better, to be more like a consultant. Bill helped me to stay true to myself. And I turned the job down.

This whole process helped me improve my self-esteem enormously. I realized that I have a lot of talent and I can use it in other fields and I deserve to have a job that fits me well. I stopped feeling boxed in and trapped in the hospital industry. Finally I even quit my job as the hospital CEO in order to devote myself full time to finding a new career. I was that self confident that I could make the change, and I did.

Looking back I realized that Bill helped me to stand true to my higher values. Success is not so much a matter of money or going up the hierarchy for me. It is a matter of having a job that fits me well and that excites me, and I am grateful that I made the change to embrace my higher values. In short, Bill helped me to believe in myself.

An Executive

Bill Murray was instrumental in:


1) Helping me to see how different aspects of my personality, achievements, and strategy fit into the big picture
2) Suggesting problem-solving solutions that I wouldn’t have thought of otherwise
3) Working on the full range of problems, from the personal (like work motivation) to the organizational (dealing with extremely difficult employers)
4) Helping me work (step-by-step) toward my current successfully self-employed position.

Charles D. Leedy
(919) 401-3500

From Job Search to Soul Search:
When I left the world of the gainfully employed in May, I was at the lowest point in my life both physically and mentally. You’ve heard the expression about the horse that’s “been rode hard and put away wet”? That was me, or at least how I felt. I knew that I needed some time to pull myself back together.


After leaving the company, I went through the outplacement process which they provided and began the new job search. There was the crash course in putting together your resume, how to prepare your marketing statement, how to network, how to interview, do follow-ups, negotiate the deal, etc… All the keys to make your job search successful. I walked away from that feeling technically confident, but deep down, I knew that I was lacking the most important ingredient of all – I had no “passion”.

What started as a job search methodically transformed itself into a soul search. Call it a mid-life crisis or whatever you want, but I knew I needed to better define God’s purpose for me – to understand my true calling. What has that inner voice, the voice of God, been telling me all these years that I’ve routinely drowned out in worldly distractions and have refused to listen to, except when it was convenient?

As in every journey, I believe there are guideposts along the way. Markers, that if we willingly obey, help to direct us along the right path. In my personal journey just over the last few months, there have many. One in particular though, has become very special to me. He is Bill Murray, my Executive Coach and mentor.

My job search turned soul search actually began with Bill. Bill is a professionally certified Executive Coach among other things, and runs his own company, Eagle Alliance. I began meeting with Bill even before I left my job. I realized that with the burden I was carrying, I could not possibly do what was required in a job search on my own.

I found in Bill a person filled with acceptance and compassion. He willingly walked along with me on this “journey” pointing me in the right direction with a focus on all the positives in my life. His instructions to me were simple, “Use this time to read, reflect, to feel comfort in the support of the church, your friends and family. Increase your prayer life, fight through the darkness by drawing closer to God, and know that things will work out in the end through God’s help.”

Bill additionally led me to another individual, who further helped me work through some “excess baggage” that I had been carrying around in my life for far too long.

As I write this, I’ve realized that I am OK, that I needed additional help to get through the “fog” in my life, that people do care, and that God never leaves you and continues to provide for you in difficult times. I believe with all my heart that the best times are still ahead because I am sensing a rekindling of passion in my soul that I have not experienced for a long time. There is no doubt in my mind that whatever job or position I finally accept, it will be rewarding and fulfilling in serving His purpose.

Bill Goodale, Executive

I offer my highest recommendation to Bill Murray and the career coaching services he provides to his clients. I contacted him through his website because I wanted to find a more challenging career. I wasn’t recommended by anyone, wasn’t sure what to expect and it turned out to be fortunate choice on my part. His knowledge, wisdom and experience in the world of work—especially the dynamics between a supervisor and one being supervised—were extremely valuable to my situation. He taught me the importance of self-reflection, to ask why things are and taking necessary steps toward how I want them to be. I’m very satisfied with the results. He’s also a very nice guy.


Durham, NC
July 14, 2006

Comments by Virtual Workshop Participants

More testimonials follow the Virtual Workshop description of Leadership Communication® on the Group Executive Coaching section.

Bill Murray’s telephone training in Emotional Intelligence for leaders has been extremely useful to me. My world, as with anyone else in modern business, requires more and more working in short-lived teams of strangers. The team is only effective when everyone is able to understand what we each really mean. Bill’s EI training has given me useful tools to accelerate getting teams delivering results faster and better.
Graham Boyd, Section Head, Global Packaging Development Brussels, Procter & Gamble


Each of us wants to be understood. When we seek to follow Christ we also want to love and understand our neighbor as he commanded us to do. Bill Murray’s workshop shows us what it means to understand and how it feels to be understood. I volunteered to relate my problem to Bill in front of the class. When he listened to me, using the techniques that he teaches us, I felt that he understood what I was trying to communicate to him. I now know what a transforming experience it is to be understood. I put these techniques to use to the best of my ability whenever I have a chance. I want to love my neighbor by listening in this way.
Cama C. Merritt

Good content, then a lively discussion driven by the group members. Bill was very good at listening to members’ wishes. And he was flexible about changing the structure of the session to meet the group’s needs.
Vivian Roberti

I felt that Bill gave us good content, then let us have discussion and interaction with him and with other participants. This helped us to process the content, which is how I learn best.
Caryl Price

Bill and Kathy are good at drawing people out and getting them to share. That way we all learn from each other. People share their problems on the job and that gives us live material to learn with. Sometimes that would lead to live role plays. It was exciting at times.
A Participant


Yesterday, a friend approached me and shared a frustration she had with an interaction that happened between the two of us when we were among a group of friends. When the two of us departed from the group, I asked if there was something wrong or if something had happened because she seemed quiet, different, like something was on her mind. She said that she didn’t like being spoken-over when the group was discussing options for where we would eat that evening. She felt invisible. She doesn’t like feeling invisible. She said that she had given a suggestion on a place and that she rarely has a preference.  Immediately after she shared,  I had spoken and changed the subject to a different food location. She said that she rarely shares her preference so when she does she appreciates it being acknowledged.

When she was sharing her frustration, I listened attentively and was able to recognize that she values being understood, acknowledged and respected. And that I contributed to her feeling invisible, unimportant and devalued. After she shared, I shared what I heard her saying and how I understood how she would feel the way she felt. Because I listened, I was able to pickup on her values and how I had hurt her. And, I was able to apologize sincerely because I really “got” what she was saying and how my behavior influenced how she felt in that moment.

I’m thankful for the gained awareness that the interaction and confrontation provided me, because it has allowed me to realize (or remember) my tendency to speak-over, control conversation, interrupt, etc. in social situations. In general, Bill’s group coaching is helping me to engage in confrontations without feeling defensive but rather engaged and interested to understand how I error.

Hilary Wilken, Word Made Flesh